LavaLife was originally founded in 1987, although its initial purpose had nothing to do with dating. LavaLife operated as a phone answering service overseen by five Canadian entrepreneurs. It later evolved into a telephone dating service called Telepersonals. Even years later, Telepersonals would prove to be a profitable part of the company. Later, with the rise of the internet, Telepersonals was taken to the virtual world when the company acquired an established dating website known as Webpersonals. The site was renamed LavaLife in 1997. Today the site provides many helpful dating tools that cater to a large user community. The site currently operates on a subscription basis, allowing users to purchase credits which are needed to initiate contact with other users. LavaLife also provides users with three community options to choose from. These communities include users who are looking for a relationship, who wish to date or who are searching for intimate encounters.
The Look of LavaLife
LavaLife has a very trendy appeal to it; with a vibrant red and white color scheme and artistic element that gives it an original personality. Just like many other popular dating websites, LavaLife is well organized and contains minimal clutter. Users can enter their details using simple drop down boxes and begin searching for matching singles. Search results provide the user with a glimpse of each profile, highlighted by a thumbnail image and a few essential details such as education, smoking habits, background, religion, zodiac and last profile update.
The LavaLife Community
LavaLife originated in Canada, and is currently very popular in the country. That being said the user community comes from many different places beyond Canada. LavaLife originally restricted membership to singles who were age 45 and up. This worked well through the site LavaLife Prime. Today, the main LavaLife site does not use this restriction, allowing users from all adult age groups to join.
LavaLife offers users a simple search feature that allows them to begin narrowing down their options by age, gender and what type of relationship they are looking for. Users can also toggle between English, French and Spanish language options. LavaLife presents all of the standard dating profile options, including photos, essential information and user bios. The service operates on a subscription fee system, although new users are given the opportunity to try LavaLife for free for 30 days (no credit card required to register).